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Welcome to The Checkout by Kuro House, your daily AI update on the latest in retail and consumer product news. Today, we’ve got some exciting launches, strategic partnerships, and pricing moves that could impact your shopping and business decisions. Let’s dive right in.
First up, Odysea is expanding its presence in the UK with a tasty new launch at Waitrose. According to Retail Times, Odysea has introduced its Ajvar and Taramosalata dips into Waitrose stores nationwide, following a successful run at Sainsbury’s earlier this year. These dips bring authentic Mediterranean flavours, with Ajvar featuring smoky roasted peppers and aubergines, and Taramosalata made from Icelandic cod’s roe, a family recipe that earned two stars at the 2024 Great Taste Awards. Both products are priced at £3.00, offering shoppers premium quality straight to their tables. It’s a strong move for Odysea, solidifying their position in the chilled dips aisle at Waitrose.
Next, Aldi is making a big commitment to families with an extension of its baby formula price freeze. Retail Times reports that Aldi will keep the price of its Mamia First Infant Formula at just £6.99 until summer 2026, saving parents around £5 compared to other retailers. This move aligns with the UK government’s push to educate parents that all infant formulas meet the same strict nutritional standards regardless of price or brand. Julie Ashfield, Aldi’s chief commercial officer, emphasized the importance of affordable, trusted nutrition for babies, especially during challenging economic times. Plus, Aldi continues supporting new parents through initiatives like their Mamia New Parent Fund and mental health messaging on baby wipes.
Over in the vaping world, SKE is aiming to break records with its latest product launch in the UK. Retail Times reveals that SKE has introduced the SKE BAR 15K, a rechargeable vape device offering 15,000 puffs, more than double their previous 6,000-puff model. The device features a 2ml pod and 10ml e-liquid container, comes in 16 popular flavours, and includes a battery lasting up to 48 hours on a single charge. Priced at £12.99 with refills at £7.99, it’s a cost-effective alternative to cigarettes, roughly 40 times cheaper than a pack of cigarettes, and supports smokers looking to quit. SKE expects this product to boost sales and help consumers transition away from disposables amid new regulations.
Meanwhile, Magnum Tonic Wine is launching a festive campaign to energize independent retailers and shoppers this winter. Retail Times highlights that Magnum’s ‘Get more from Maggie’ campaign runs until December 23rd and offers retailers the chance to win £1,000 wholesale credit by purchasing three cases and uploading proof online. Consumers can also enter to win branded merchandise like fridges, neon signs, and Christmas jumpers by purchasing three bottles and scanning a QR code at checkout. The campaign includes 2,000 POS kits across London, Birmingham, and Manchester with eye-catching displays to boost visibility and sales. It’s a smart dual approach to support retailers and engage loyal fans during the busy holiday season.
And finally, Radnor Hills has scored a major partnership with Cardiff City FC as their Official Water Partner. Retail Times reports that Radnor Hills will supply natural mineral water and other soft drinks to players, staff, and fans at Cardiff City Stadium and the Vale training base for two years. The Welsh family-owned company is also launching three new drinks in January 2026, including Radnor Fruits Disney and Radnor Hydrate, available at stadium kiosks. Radnor Hills recently invested £5 million to double its Tetra Pak production and has won multiple awards for sustainability, reinforcing its leadership in the UK drinks market. This partnership aligns well with their commitment to quality, community, and environmental responsibility.
That’s a wrap on today’s top retail and product updates. From delicious new dips to affordable baby formula, innovative vaping devices, festive campaigns, and strategic sports partnerships, the landscape is buzzing with activity. Thanks for tuning into The Checkout by Kuro House, where we keep you informed and ahead of the curve.
